Hilda Wong is a New York based designer from Hong Kong, meaning she cannot drive to save her life. She can, however, provide context to the latest pop culture news, secure dinner reservations for the group, and bring brands to life in creative ways.


Hedlum

Non-alcoholic beer Hedlum is delicious with a rebellious spirit. Inspired by live music, it brings the good times without the hangover.















Process

*The photography herein is used strictly for placement only. All copyright and artistic license belong to the talent and/or original commissioners.




Inspiration (left); Heddie (right)



Easter egg moment on the bottom of the pack




Credits

Agency: Red Antler

Executive Creative Director: Michael Ciancio
Creative Director: Dan Crawford  
Senior Designer: Hilda Wong
Illustrator: Aleksandra Apaza

Strategy Principal: Clare Harper

Group Client Director: Gabbi Baker




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